Think of ways to get your site or business in the the news. You could sponsor a fundraiser, break a world record, hold a major event, etc. Simply write a press release about what you ve accomplished, then send it to media outlets that cater to your target audience.
Monday, February 27, 2006
Why are they not buying? Do you know why?
Ask people at the end of your copy why they decided not to buy. This will give you new ideas on how to produce ad copy that s more profitable. Have a web form or e-mail link in place so they can answer you. You may find out they don't like your guarantee or graphics. It could be anything.
Let your audience know the support level
Tell your audience what kind of support they'll get after they buy. It could be free consulting, tech support, free servicing, etc. This may also answer some of their buying questions ahead of time. People don't want to buy products without knowing you will be there to help if they have problems.
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