Thursday, September 14, 2006

Fortune 500 IM for the Everyone, Step-By-Step!

For anyone with a desire to learn exactly what it takes to make a Content Authority Site, just like the Fortune 500’s publish, in a step-by-step fashion, the RPM Summit is the place to go October 6-8, 2006 at the Atrium Suites in Las Vegas, Nevada. This 3-day intensive training session is being presented by Content Desk's "Content Publishers Alliance."

“RPM stands for Research, Publishing, and Marketing,” said Jack Humphrey, co-founder of Content Desk along with Mark Braunstein and Peter Lenkefi. “It comprises a methodology that is how true Authority sites are created by the largest companies.”

RPM Summit attendees will learn what’s going on now, very cutting edge information: RSS feeds, social networking, authority sites, niche research, keyword research, visitor optimization, content syndication, content management systems, site plug-ins, audio and video tactics and strategy, publicity secrets and more.

Expert speakers include: Jerry West, Dave Lakhani, Mitch Axelrod, Mike Filsaime, Colin McDougall, Willie Crawford, Anik Singal, Rick Butts, Keith Baxter, Sean Wu, Jack Humphrey and Mark Braunstein.

“We all go (to events) to help define our own systems and processes,” said Mark Braunstein, Co-Founder of Content Publishers Alliance.

Braunstein explained that most seminars today have no specific, actionable agenda.

For example, on day one, a mix of speakers can include multiple business models, each focusing on different ways to use different tools to make money online with Google™ Adsense sites plus a combination of other speakers’ topics. Day two and three may be similar, with even more Adsense speakers and their own tools in the mix. The event results are generally similar:

(1) Attendees look at the listings and try to figure out what the heck is going on and how it will improve their success.
(2) Attendees try to figure out where each speaker fits into a “process” that they can integrate and apply to his or her own business.
(3) There is no continuity or cohesiveness in the event agenda itself.
(4) There is no relationship after the event is over. Each person heads home to figure out how to process the glut of information and try to put some of it to work.

But the RPM Summit is different.

“The RPM Summit breaks down the three main disciplines that are required for online success: research, publishing and marketing,” explained Braunstein. “It’s a structured event, in order. People need a step-by-step process in order to learn and master.”

Success Example

Mark Braunstein shared a success story from a student of Content Desk’s "Content Publishers Alliance" coaching program, Melissa Trippel, creator of http://craftyplaces.com . Melissa’s site is only about two months old and it has moved up in rank and popularity. She’s even received calls from it, like one from a major crafting association asking her for articles for their site and for a site link.

“She’s really moving up – and quickly!” said Braunstein.

Continuity Portion

RPM Summit attendees will learn how to build long-term sustainable income with publishing and marketing tactics few others are talking about on the web. Plus they will receive long term content and direct sales site network building and marketing plans including:

• Lifetime membership to the RPM Summit members only site!
• Videos from the conference included and streaming right from members site.
• Lively forum for networking with and learning from fellow RPM Summit-eers and the experts.
• Fun events at the Summit.
• Exclusive "Chat with the Experts" videos that will be filmed Sunday night at the Expert Appreciation Dinner. See how much info they can pump out of their experts after wining and dining them!

In short, RPM Summit attendees will enjoy a relationship with this event

“People will walk away with a better plan of action, and not a sense of “Where does this person fit into the process I’m trying to put together?” said Mark Braunstein. “We found speakers who fit our agenda. They will inform and some will mention products or services they have that work well with our process, not in spite of it.”

Free 21-Page Authority Site Guide

For more information about Content Authority Sites, readers are invited to
download Jack Humphrey’s 21-page report. The report discusses how to build sites that capitalize on the changes in web search traffic and content site profits, plus the state of internet marketing and content site publishing. It is available online at: http://www.contentdeskinfo.com .